Iconix Inc – InsideOut

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Design from the Inside Out

Dreamers Wanted

A recent article on renowned futurist and designer Norman Bel Geddes inspired some thinking about dreams, design and direction. Bel Geddes (1893–1958) was a visionary who began his career as […]

All They Need

At a recent trade show, we were curious to see what types of product literature and information materials would be distributed to the precisely targeted, mid- to high-level attendees. Since […]

Please Help Make A Difference…

PLEASE HELP MAKE A DIFFERENCE… …with just a few minutes of your time Several months ago, we were looking for a legitimate, honest, clear-principled charitable organization that could use some […]

The Picnic Continues!

Back by popular demand (I’ve always wanted to say that), our Pack-a-Picnic-Basket game lets you test your shopping skills, and this time with immediate feedback (but no prize…sorry).

Career Opportunities

With a Challenging Economy, Creativity Wins As a firm believer in continuous evolution of a company’s products, services and branding, a gigantic light bulb illuminated above my head this week […]

Branding On Steroids

On a recent business trip to NYC, my wife and I spent a couple of extra days on personal business – she to go shopping; me to hang out, observe […]

When The Stars Line Up, Shoot For ’em

It was recently confirmed that we won a Gold award for the Graphis 100 Best in Design for 2012. The project receiving the award was the 2012 Fiat 500 Media […]

Repeat After Me. Repeat After Me. Repeat After Me.

Zzzzzzzzz When was the last time you saw something so unique, so well designed, so creatively done, that you were absolutely amazed by it? Can you think of anything that […]

Selling Grapes

We decided to expand on the subject of our last blog: wine. So, at the risk of sounding like a bunch of…well…winos, we came up with a couple of brand/image […]

Digging Deep

During a recent trip to the San Francisco area, my family suggested we take a detour to explore the Napa Valley area. Having seen plenty of Midwest farmland, and plenty […]

Steve Jobs – We will miss you.

As graphic designers we have a special relationship with Apple®. Truth be told, many of us would have no idea how to do our job without one – and have […]

Iconix And The Giant

Here’s a short video we recently completed – a result of a little bit of staff “R&D fun” combined with a burning desire to shamelessly promote ourselves.